Digital Media Marketing

Base Camp Solution Lahore, Pakistan 2020-01-15 04:58:26
  • 249 Views
  • FULL TIME Job Type

Opportunity Description

We are looking  for Digital Advertisers for their digital media marketing department. You must be a team player and have the following skillsets 

  • Launching and optimizing PPC campaigns
  • Monitoring budgets and overseeing search platform accounts
  • Tracking KPIs and producing useful reports for management 

Responsibilities

  • Participate in forming effective paid search strategies
  • Launch and optimize various PPC campaigns
  • Oversee accounts on search platforms (e.g. Google AdWords, Bing)
  • Be involved in keyword selection and audience targeting
  • Monitor budget and adjust bids to gain better ROI
  • Track KPIs to assess performance and pinpoint issues
  • Produce reports for management (e.g. dashboards)
  • Write attractive and concise copy for adverts
  • Suggest and develop new campaigns across multiple channels
  • Maintain partnerships with PPC ad platforms and vendors
  • Find ways to reduce the risk of click fraud
  • Keep abreast of PPC and SEM trends

Requirements

  • Proven experience as a PPC Manager or Digital Marketing Specialist
  • Experience in data analysis and reporting
  • Knowledge of SEO and digital marketing concepts
  • Familiarity with multiple platforms (e.g. AdWords, Facebook, Yahoo) is preferred
  • Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends, etc.)
  • Understanding of HTML and XML is a plus
  • Proficient in MS Office (particularly Excel)
  • Excellent communication skills
  • Analytical thinking with strong math skills

Skills Required

Job Detail:

  • Industry: Services
    Department: Marketing
  • Career Level: Experienced Professional
    Experience Level:
  • Gender: Any
    Total Positions: 1
  • Minimum Education: Bachelors
  • Job Shift: MORNING
    Opportunity Type: FULL TIME
  • Other Benefits:
  • Expiration Date: 16-02-2020

Opportunity Location

Lahore PK

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About Base Camp Solution

Lahore, Pakistan

We provide data management solutions for clients. We offer the cost benefits of offshore resourcing with the peace of mind and quality of dedicated local ...

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Base Camp Solution

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